5 Min Read Optimize sales execution with STRONGMAN Maximize the chance of success and deliver useful insights with this useful sales framework.
3 Min Read Inertia: the enemy of momentum Understanding the causes of inertia, dealing with the resulting ambiguity, and framing uncertainty as learning opportunities.
3 Min Read Communicating GTM strategy in one slide How to distill the things you're already doing into one, easy to understand slide - and check your strategy is aligned at the same time
5 Min Read “Niches for riches” with ICPs How to design a narrow Ideal Customer Profile to build velocity
3 Min Read Getting alignment on pricing objectives A tried-and-tested way to get everyone on the same page regarding what your pricing should accomplish. Template included.